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Since 2015 VAVE has been designing the digital interior design for the german ceramics manufacturer Villeroy & Boch at many trade fairs and exhibitions. Whether ISH in Frankfurt, Swissbau in Switzerland or KBC in Shanghai, the company presents itself with a consistent design.
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![](https://origin.vave.studio/wp-content/uploads/2019/03/06_Villeroy_boch_ISH2017_VAVE_lowres.jpg)
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![](https://origin.vave.studio/wp-content/uploads/2019/03/02_Villeroy_boch_ISH2017_VAVE_lowres.jpg)
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![](https://origin.vave.studio/wp-content/uploads/2019/03/03_Villeroy_boch_ISH2017_VAVE_lowres.jpg)
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The central design element is an animated water graphic that extends far above the exhibition area on large LED walls. Large printed wall surfaces are additionally projected. Welcome greetings in different languages, brand values or simply pure water graphics invigorate the room and act as eye-catchers.
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![](https://origin.vave.studio/wp-content/uploads/2019/03/05_Villeroy_boch_ISH2017_VAVE_lowres.jpg)
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![](https://origin.vave.studio/wp-content/uploads/2019/03/04_Villeroy_boch_ISH2017_VAVE_lowres.jpg)
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The message is very simple:
Villeroy & Boch transforms a functional location into an inspiring experience area. Not only at trade fairs and exhibitions.
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![](https://origin.vave.studio/wp-content/uploads/2019/03/06_Villeroy_boch_ISH2017_VAVE_lowres.jpg)