Suzhou Dongshan Precision Manufacturing Co.,Ltd which started as a small workshop in Gongshan, Suzhou in 1980 has followed an impressive and fast growth towards becoming a listed company in Shenzhen Stock Exchange in 2010, and the fifth ranked company in the global industry for flexible circuit board manufacturing and assembly by 2016 and listed in NASDAQ. The company then completed its acquisition of Multek, a printed circuit board company, in 2018.

Entering the exhibition you are invited to take a train to travel through time as you arrive in a city transformed by technology, yet retains its traditional facades. Extremely colorfully designed and equipped with countless interaction possibilities, it is absolutely impossible to get bored here.

As the world’s leading technology partner, DSBJ provides the key components required for the intelligence of the Internet of Things to create and implement excellent solutions for the most important industries now and in the future.

With the rapid development of the enterprise the group takes DSBJ as their logo which stands for Diversity, as of being open towards the new ideas and solutions, Simplicity, a Breakthrough vision and Journey for a better-connected world.

In 2020, DSBJ commissioned VAVE Studio to complete the renovation of its corporate showroom in Yancheng, Jiangsu. For the essence of the exhibition space design, VAVE takes the core technology product of DSBJ. The flexible motherboard of core components used in iPhone and Tesla becomes an inspiration for the spatial concept, which allows to combine hardness and flexibility. These two components accurately reflect the characteristics of core products and values of the enterprise.

In the entrance hall, VAVE designed a reception desk with a gradual transition from straight line to curved surface made by artificial stone. The steel construction at its corner hangs down from the wall to create an imitation of a blank sheet of paper that recalls the company’s values of openness to new ideas and solutions, thriving and a simplified but pragmatic style.

An impressive Mobius ring made of flexible LEDs is hung on the ceiling of the hall. The ring does not only reflect the product’s characteristics of flexible panels, but also uses another core product of DSBJ: LED lamp beads. While it also symbolizes the spirit of the enterprise: an infinite loop, a continuous progress.

After the reception hall the entire space is divided into 4 sections with curved walls. Three are business sections and the remaining one is a preface hall for enterprise introduction. VAVE uses four colors of the corporate logo to create a concise and clear visual system for the four spaces.

In addition, the large number of pictures and text used in traditional exhibitions was decided to be left behind in this project. Instead, the line drafts become the core element of the spatial language. All the photos stay hidden until visitor touches the sensing device and only then the projection appears on the wall.

Entering the exhibition you are invited to take a train to travel through time as you arrive in a city transformed by technology, yet retains its traditional facades. Extremely colorfully designed and equipped with countless interaction possibilities, it is absolutely impossible to get bored here.

For the introduction of graphic information, to create the feeling of lightness in space VAVE keeps its design language very subtle. The text on the exhibition wall gently floats onto the loadbearing wall, as if it were suspended in the air. This element creates a natural curl effect and the collision surface between the two other partitions, imitating once again a thin piece of paper.

In the last space the visitors’ attention is attracted in a very natural manner by the bright screen and an inclined architectural staircase, where one material changes into another recalling the core values of Diversity and Journey. Once done with the exhibition, white hairs lead up the way. The fine delicate LED light element gently guides the visitors all the way up to the second floor, inviting them to start the tour of the manufacturing factory.